Nicole Jones entered the CPG world in 1995 where she led a team of 9 in the consumer products division at Mass Connections. There she created and implemented marketing promotions for household brands, such as Colgate-Palmolive, Clorox, Bristol-Myers Squibb and many more. Nicole brought her strong relationship building persona and superior level of communication, as well as creative thinking to the Burst Team in 2016.
Accomplishments Include
- Marketing Director for CPD Division; Lead ideator team for several multi-million-dollar strategies which increased revenue by 30%. In addition, increased consumer acquisition in households across America
- Health and Beauty Industry expert and advocate 20+ years; Herbal Essence, Revlon and many more
- Simultaneously opened 3 national distributors for an oral care line increasing ROI by 200%
- Successfully negotiated the reintroduction of an HBA brand to a major retailer
- Grew minimal brand sales to over $2.5M in less than 2 years with Burst Management
- Sold over $6MM in one year, creating brand recognition in a competitive Southern California region
- Top Real Estate trainer in Orange County for 4 years in a row with Coldwell Banker and ReMax
- Put more than 45 first time buyers in new homes in 3 years with Berkshire Hathaway and successfully relocated 10 military families in 2014
- 2 National Honor Societies – Psi Beta and Phi Theta Kappa
Character, attitude, and integrity are the 3 values Nicole stands by on a daily basis. In both her personal and professional life, Nicole makes every decision with these core values in mind while holding a positive attitude regardless of the outcome. Nicole is a problem solver by nature and this reflects in her work, after all, we are in a problem-solving industry.
Nicole is raising her daughter, making a difference as the PTSA President, volunteering with Veteran’s and Alzheimer’s Orange County chapter, and running her own non-profit: Resourceful Mamas. Fun unknown fact about Nicole she uses humor in all aspects of her life and has over 8 notebooks filled with comedy skits that she will share with the world one day soon.